A site that loads before they swipe — yours outright, from $999.
Hand-coded for Central NY operators — and built for the agentic web, so a customer's AI agent can read and act on your site, not just your visitors. Defined Fast Track builds can launch in five days; broader builds get scope and timing in writing before you sign. You own the code, the domain, and the customer list. Refundable until approval.
- Rome, NY studio — owned and run by Anthony
- Free technical check-up
- One human, one phone number
Pick the path that fits your business.
I need a faster site and more local leads
Contractors, trades, salons, cleaners — paste your URL above for a free Google speed score, or jump straight to posted pricing from $999.
Run the free check-up → Etsy / maker sellerI'm tired of platform fees eating every sale
Candles, Cricut, shirts, baked goods — see what Etsy actually takes each month, then compare it to a flat $12/mo store on your own domain.
Calculate Etsy fees → or see Maker Store ($149)First Central NY builds: 6 months of SEO, free.
Your hand-coded site is a flat $999 one-time — you own the code, and hosting is just $39.99/yr. No subscription to keep it online.
Book a new build and your first 6 months of Local Visibility — Growth ($900 value) are free — then $150/mo only if you want to keep the momentum. Refundable until you approve.
No long-term contract · Flex Pay available · One operator, one phone
Scope, sign, done — one flow.
Already know you need it built or rescued? Skip the handoff. The build wizard carries every choice straight into the agreement and invoice — no back-and-forth, no surprise total.
- 1
Pick the scope
Choose your package and options. Flat pricing — nothing hidden.
- 2
Sign the agreement
Every choice flows into a plain-English contract you sign online.
- 3
Review the invoice
See the exact total before you pay a cent. Refundable until you approve.
A template builder, the local shop, a big-media bundle, or me. Here's the honest math.
Same comparisons my clients ran before they hired me. Including the rows where I lose.
| ANTHONY. | Template builders | Local CNY shop | Big-media agency | |
|---|---|---|---|---|
| Cost to start | 3 × $350/mo or $999 one-time | $192–$540/yr | $3K–$8K upfront | $199–$399/mo (locked in 12-mo) |
| Time to launch | 5 days from intake | You build it; weeks if you're new | 6–12 weeks typical | 4–6 weeks |
| Refundable until you approve | Yes | 14-day refund window | Deposit usually non-refundable | No (multi-year contract) |
| Hand-coded (no template) | Yes | No — drag-and-drop blocks | Usually a stock template | Templated platform |
| CRM included | 60 days of VertaFlow CRM | No | No | Bundled, but you can't take data out |
| You own the code + domain | Yes — exportable, no lock-in | No (proprietary platform) | Yes | No (platform-locked) |
| Best for | Local service businesses + small brands | Hobby sites, fast portfolios | Larger budgets, in-person rapport | Multi-location franchises |
Where I'm the wrong call: a large e-commerce storefront, a 50-editor CMS, or a native mobile app. I'll send you somewhere better — by name. See how I build for the full tradeoffs.
VertaFlow CRM — The CRM we built for our own clients
Restaurants, contractors, agencies — the same studio that hand-codes their websites also runs the CRM that handles their leads, invoices, and pipelines. One company, two brands, one accountable team.
See VertaFlow →Build, rescue, host, rank. One person owns all four.
Designed, coded, shipped, and supported by the same hands. When something breaks at 9pm, you know exactly who's picking up.
Custom websites
Custom websites designed to look great, load fast, and turn visitors into customers. Built from scratch for your business.
Learn more → 02 · RESCUEAudit & rebuild
Fix a slow, outdated, or broken website with a modern, mobile-friendly technical foundation.
Learn more → 03 · HOSTManaged hosting
Fast, secure website hosting with hands-on support. We handle updates, security, and backups so you do not have to think about it.
Learn more → 04 · RANKLocal Visibility
Help your business show up when local customers search, compare, and ask AI systems for a trusted recommendation.
Learn more →Point your AI agent at this site. It can actually use it.
Most sites are built for human eyes. This one also talks to machines: it exposes WebMCP tools an AI assistant can call directly — to read pricing, list services, or book a call — instead of guessing its way through the page. The future of getting found isn't ranking #1. It's being the option an agent can actually transact with.
What an agent can do here
- read
get_pricingPackages, Local Visibility tiers + add-ons - read
list_servicesEvery service with benefits - action
request_free_auditRun + save a free site audit - action
capture_leadSave a visitor as a lead - action
request_quoteRequest a project quote - action
book_contactAsk Anthony to reach out - action
start_package_wizardOpen the guided package picker
Action tools always ask before they do anything — an agent can't quietly submit on your behalf. How agent-ready sites work →
This isn't a mock-up. The button below calls the same list_services tool a real
AI agent would, live in your browser:
Audit Monday. Fast Track live in five days. Not six months.
Start with the free audit, pick your build, sign the agreement in the same flow, then review the invoice before payment. No jargon — ever.
Free site check-up
Drop your URL for real Google speed and technical findings, plus a plain-English list of the highest-impact fixes. No deposit. No sales call. The email is optional — add it for a few follow-up tips, unsubscribe anytime.
Quoted to scope
If we're a fit, you get a flat package based on what you actually need — not a generic price tier. Fast Track is $999 once or 3 monthly payments of $350.
Designed and built by me
I write the code, do the design, and handle the visibility setup. You see progress weekly. Nothing launches until you say it is ready.
Shipped and supported
Your timeline is set before you sign: a defined Fast Track can launch in five days, while broader builds get the scope and date agreed up front. Then I monitor and support it personally — not through a help desk.
In the Marine Corps, “good enough” doesn’t exist. You ship clean, execute with precision, and you don’t hand something off until it’s right. I carry that into every site I build.— ANTHONY · Founder
Built for businesses you’d recognize from down the road.
Posted prices. No quote forms. No $8K-for-five-pages surprises.
Every project is quoted to actual scope, not a generic tier. Two starting points:
Plain-language posts for Main Street America.
Google Business Profile 2026 Playbook for CNY Businesses
A Central New York field guide for keeping a Google Business Profile accurate, useful, and aligned with the website customers use to evaluate your business.
Upstate NY Local Visibility 2026: Maps & Search Foundations
How plumbers, HVAC, landscapers, and contractors across Albany, Syracuse, Rochester, Buffalo, and the Capital Region can build trusted local visibility without NYC-sized budgets.
Seasonal Local Visibility in Central New York
How seasonal businesses in Central New York can use local visibility, content planning, and profile updates to stay visible year-round.
Ready to move? Build, agreement, invoice — same flow.
6 months of Local Visibility — Growth. Included.
With any new website build.
Launch the site and its visibility system together. After the included period, continue at $150/mo only if you want to keep the momentum.